How Alcohol Ads Target Kids

alkieanon's picture
Submitted by alkieanon on Wed, 08/15/2012 - 21:27

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How Alcohol Ads Target Kids: Parents might do their best to shield their kids from advertising related to alcohol, but alcohol marketers are doing their best to reach them anyway. That's the finding of new research that discovered that the content of alcohol ads placed in magazines is more likely to violate industry guidelines if the ad appears in a magazine with sizable youth readership. The research, which was done by the Center on Alcohol Marketing and Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health, found that ads in magazines with a substantial youth readership (15 percent or more) frequently showed alcohol being consumed in an irresponsible manner. Examples include showing alcohol consumption near or on bodies of water, encouraging overconsumption, and providing messages supportive of alcohol addiction. In addition, nearly one in five ad occurrences contained sexual connotations or sexual objectification.

http://www.businessnewsdaily.com/2989-alcohol-companies-target-youth.html

JR Harris's picture

JR Harris

Wed, 08/15/2012 - 22:28

Obesity caused by the advertising and pushing of sugar and caffeine laden drinks on youth cause more deaths than Alcohol per year world wide.

See - "Mountain Dew’s ‘Dub the Dew’ Online Poll Goes Horribly Wrong" http://orange-papers.org/forum/node/2207#comment-53666

"Tradition 10 - Alcoholics Anonymous has no opinion on outside issues; hence the AA name ought never be drawn into public controversy." Please follow orders from the Interchurch Center if you are an AA member and don't comment.

live_free_or_die's picture

live_free_or_die

Thu, 08/16/2012 - 04:01

"In addition, nearly one in five ad occurrences contained sexual connotations or sexual objectification.

billw died to soon. he would have loved the current exploitation of sex. he was a freak.

Alcoholics Anonymous: MyNotGodHasItCovered®
http://www.expaa.org/
http://bereanresearch.com/
http://badrecovery.blogspot.com/
NOT AA:
Rational Recovery, SOS, HAMS
http://alcoholabusesolutions.com/

live_free_or_die's picture

live_free_or_die

Thu, 08/16/2012 - 04:04

Yes? No?

There must be a reason for 13 stepping occurrences! Unless, of course, you go to CLar's meeting, because it don't happen in those meetings. Ha!

Alcoholics Anonymous: MyNotGodHasItCovered®
http://www.expaa.org/
http://bereanresearch.com/
http://badrecovery.blogspot.com/
NOT AA:
Rational Recovery, SOS, HAMS
http://alcoholabusesolutions.com/

disclosure

Thu, 08/16/2012 - 08:45

One in three AA members has an STD.
Suicide is the number one cause of death in AA.
Eight out of ten AA members are victims of mind control.